|By: Sha - at March 7, 2013
Tips on Selling Domain Names for Maximum Profits
Many people are in the business of buying and selling domain names. This is a
business that can be very productive if you know how and when to sell your
domain names. Selling domains is not an easy task if you are looking to make
substantial profits from domain sales. You have to search for marketable
keywords by doing appropriate research, and then add value to your domains
before selling them. There is a huge demand for good domain names on the
Internet. I would like to discuss various ways of selling domain names and also
present some tips on how to maximize sales profits selling domain names.
Methods for Selling Domain Names
Generally, there are two ways to sell a domain name. Firstly, you can submit
your domain names to mainstream domain marketplaces, also known as domain
auction sites, that charge you a certain percentage of the sales price as their
commission. Some domain marketplaces may also charge you to list your domain
names for sale for a certain period of time, but will not charge any commission
on the selling price of your domain name.
The second method is by personally selling the domain names directly to
private clients, and keeping 100% of the sales profits. This involves doing some
or most of the work on your own. If you have chosen your domain names cleverly
with proper keywords in them, you can earn much higher prices selling the domain names to private
clients than through domain marketplaces.
Best Domain Marketplaces or Domain Auction Sites:
Domain marketplaces allow sellers and buyers to buy and sell currently
registered domain names listed for sale by the domain owners. There is quite a
lot of domain marketplaces where you can put up your domain names for sale. The
following is a list of the best websites or marketplaces to list your domain
names for sale:
- Sedo.com (10% commission taken by Sedo on final sales price)
- Bido.com (8% sales commission taken)
- Afternic.com (10%-20% commission taken)
- SnapNames.com (20% commission taken)
To give you a better understanding of how many people visit these sites,
check out a picture of Alexa I put together:
In addition to the domain market places mentioned above,
you can also check out some domain registration sites like Namecheap.com or
GoDaddy.com. You can also check out forum websites such as Sitepoint.com and
DigitalPoint.com. These sites serve as marketplaces where seller protection
and escrow services are offered guaranteeing payment after a sale. But you
may end up cashing out much less selling through these marketplaces than
what you could earn selling directly to a buyer.
Tips on Maximizing Profits on Selling Domains
The following tips will help you earn the maximum return from your
investment on a domain name.
- Choose names for your domain that have excellent selling potential. You
can do the keyword research by going to a registrar and then type in a name
you are looking for. If you come across a lot of similar types of domain
names that means the domain name is in good demand. You can go to search
engines and use keyword research for your chosen domain names. If you find a
lot of established websites with slight variations of your chosen domain
name, then your name is in demand.
- Use Google Trends to see if
a certain niche market is on the rise, or if it is dying. This can
help you decide if certain domain names are worth it or not.
- Once you have chosen the domain name and purchased it, start advertising
your purchased domain names using various social media networks on the Internet.
There are huge demands for good domain names from business owners, personal
users and domain buyers and they lurk in social media sites such as Facebook,
Twitter, LinkedIn, etc. On Twitter, follow as many relevant
people as you can who are interested in domain names. Join the Facebook
Domain Name Marketplace and establish connections with relevant people. You
never know when an opportunity can arise.
- Blogging is a great way of marketing and promoting products and services. Share your resources, links, etc with your readers on your blog or website.
Leave comments on other people’s blogs. Do not just promote your domain for
the sake of sale but rather engage in sharing useful information, and
promoting your business intelligently.
- You can list your domain names for sale on free domain marketplaces on the
Internet. You can also list them on forums. You will get an excellent
opportunity for some exposure on these free marketplaces and forums that
will help you sell your domains.
- Set up a domain portfolio website and send customers to browse through the
inventory of domain names for sale. You can nicely list all the domain names
for sale and provide contact details. Also mention how you can receive
payments from customers. You can setup online payment gateways using PayPal
or other reliable payment gateways, credit card payments, etc.
- One of the best ways of maximizing the profits from domain sales is by
selling your domains to end users. End users are those who have
the same keywords for their domains as yours, but with different domain
extensions or similar keywords. You can search on Google or any other search engines to find out
the websites in the same category as your domain names. Once you find
someone who owns a website that has similar keywords as your domain, contact
them immediately because they might be interested in buying your domain.
- Park your domains you are selling and write a paragraph or two on
it so it can get ranked higher in search engines, and let people know right
on it that it is for sale. The reason why I know this works is because
I have bought domains from people in this way.
- In my opinion, and probably many other people would agree as well, that 2
word domain names are simply worth more. So keep an eye out for these! I
think the more words a domain name has the less value it would be worth
compared to domains that use less words.
What Top Level Domain Names Are Worth the Most?
There are literally over 250 TLDs, here is a list of the most valuable top
level domains (TLDs):
.com (commercial - this is the most common TLD. Most businesses use .coms,
and these are generally worth the most in the business world).
- .net (network – this is for network related businesses)
- .org (organization – non-profit organizations, charities,
communities. I would not get .org's to sell products directly, however they work fine for
affiliate marketing, such as Ad-Sense sites)
- .info (information)
- .edu (education – schools, colleges, libraries, or any other educational
- .gov (government – this TLD cannot be bought by everyone)
- .biz (business – this was originally created for an
alternative for .com's,
but it really hasn't caught on that much yet)
- .ws (website? - This is technically a Samoa country domain, but has been
marketed by domain registrars as the term WebSite. This TLD is a unique one
to look out for, and has the possibility to be worth more into the future!)
- Country Domains – These are domains such as .US, .AU, .CA, .EU, etc. You
can see a whole list of them here on
Displaying your domains for sale on free marketplaces and forums are great
ways to get exposure for your domains. Use social media sites to look for
potential clients. Also keep in mind that as a domain name gets older, the
potential selling price generally increases. If your domain name is accompanied with a
high quality blog or website, then the potential selling price of the domain
increases in value. There are thousands of domain resellers who make a good
living from buying and selling domains. Since
the world wide web is still
young, now is the time to get involved in this business.
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